
01
Intelligence
Market intelligence and category management to decide where to grow across every category we represent.

◢ WHO WE ARE
Over 30 years connecting international brands with the Latin American market.
LATAM HQ
Cali · Colombia
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Representation of international consumer brands — home, kitchen, art, garden, hardware, sports, pets, school and toys — for Colombia and Latin America.
Over 30 years and a broad portfolio. We are more than commercial representation: end-to-end advisory, from product selection and commercial strategy to tailor-made development and related services in logistics and marketing.
+30
YEARS OF EXPERIENCE
+15
INTERNATIONAL BRANDS
5
PRODUCT CATEGORIES
LATAM
REGIONAL COVERAGE
◢ EXPERIENCE THAT SHOWS
03 / 03
We combine regional perspective, operational presence, category knowledge and advanced technology to accompany every brand with judgment and continuity.

◢ HOW WE WORK
Market intelligence and category management to decide where, with whom and how to grow in LatAm.
Building and training dedicated commercial teams for each brand.
We accompany import processes, with regulatory and legal process management for brands.
We bring what your channel needs, when it needs it, without tying up working capital: production, pre-shipment inspection, customs clearance and immediate stock at the local warehouse.
◢ PRESENCE
LATAM HQ
Operations and distribution hub.
ASIA HUB
Factory sourcing and production.
OCEANIA HUB
Inspection and regional transit.
AMERICAS HUB
Consolidation and LatAm distribution.
◢ VALUE PROMISE
Three axes sustain every brand we represent — home, kitchen, sports, school, pets and toys — for Colombia and Latin America.

01
Market intelligence and category management to decide where to grow across every category we represent.

02
Building and training commercial teams, with implementation across large surfaces and retail.

03
Production, pre-shipment inspection, customs clearance and local delivery with immediate stock: from factory to shelf, under one control.
◢ HISTORY
1990S
Representation of international brands for the Colombian market begins.
2000S
From toys to home, hardware, school and pets: a multicolor portfolio.
2020S
Hubs in Hong Kong, Auckland and Panama to operate the entire region.